About

Hello, my name is Lucia and I am a multidisciplinary designer based in Manchester. I have background in analytics and psychology which helps me to look at design problems from multiple perspectives to offer the best solution that not just looks good but also works well.

​​​​​​​A bit about me…
I have always been interested in why people do what they do. My interest in customer behaviour led me to study marketing communication, where a large portion of time was dedicated to psychology and understanding users.
In 2014 I had an opportunity to work as a customer support agent where I learned more about customer needs and struggles. This experience helped me empathise with users and motivated me to improve their experience. I worked as a Customer insight analyst from 2015 to 2020 – I use data to gain insights about users to optimise their online experience and remove pain points.
But data can only tell a part of the user story. I decided to pivot my career and help solving customer problems using design and research. I graduated from innovative Graphic design course at Shillington in July 2019. I learned how to apply design thinking to develop, test, evaluate and implement visual outcomes.
So here I am, happy to help you reach your customers thought design solutions.  

EDUCATION
Graphic Design
Sep 2018 – Jul 2019, Shillington Education, Manchester 
Graphic design | Design principles | User experience | Wireframing | User Research | Personas | Testing | Prototyping | Card sorting | Colour theory | Branding
MA Marketing Communication and Advertising
2010-2012, Constantine the Philosopher University in Nitra, Slovakia
BA Marketing Communication and Advertising
2007-2010, Constantine the Philosopher University in Nitra, Slovakia
Consumer behaviour | Qualitative research | Quantitative research |Psychology | Graphic design | Target audience | Visual studies

CERTIFICATES
Service Design: Designing for Experience Over Time
Nov 2020, Udemy 
Human-centred design 
Oct 2020, provided by Acumen Academy, created by IDEO.org (9 weeks)
Foundation certificate in User Experience
Jan 2020, Persons VUE
Design Research
Jan 2020, LinkedIn Learning online course 
IELTS Certificate - English Language
Jul 2018, British Council
Digital Illustration
Dec 2017, University of Arts London (6weeks)
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